Good hair shouldn't take a complicated routine.

Meet Daily Style, LATHR's leave-in conditioning cream for men who want softer, more manageable hair with an effortless, natural-looking finish. This easy-to-use formula combines conditioning ingredients like Panthenol B5, Pea Peptide, Hydrolyzed Keratin, Argan Oil and our custom additions Hydrolyzed Oat Protein and Betaine.

Work a small amount through clean, towel-dried hair, shape it how you like and leave it in. It's that simple. The result: hair that feels softer, looks more controlled and smells damn good.

A leave-in conditioner first, with everyday styling benefits. Not a replacement for strong-hold wax or pomade.